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2015 predictions for the media, marketing and advertising industries

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InsightaaS: Many of the opinions covered in ATN are produced by people I've grown to respect and admire, and today's feature fits that profile....

Geoffrey Moore: Digital strategy potential and pitfalls

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InsightaaS: I'd guess that everyone reading ATN knows who Geoffrey Moore is - his Crossing the Chasm had a profound impact on business strategy...

McKinsey: Strategic principles for competing in the digital age

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InsightaaS: McKinsey & Co. is a world-leading management consulting firm. Its flagship publication, McKinsey Quarterly, has been providing insight into key management issues for...

Michael Geist: Digital Canada 150 – The Digital Strategy Without a...

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InsightaaS: Readers who follow Across the Net know that we are appreciate and support the efforts of Michael Geist to examine issues and legislation...