Rob Lloyd, president, development and sales, Cisco

InsightaaS is a boutique analyst firm, and is a unique destination site for IT and business managers interested in exploring the ‘why’ in enterprise technology. InsightaaS fills a niche between the trade press and traditional analyst firms: we provide more depth of analysis than the press, and unlike leading analyst firms like Gartner Group, we focus on engagements that allow us to share the insights we develop with the broader community.